A Hip Hop Millionaire You Have Never Heard Off?

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Phora, do you know the name ?

You may not know the name but you will have heard of his brand –  Yours Truly Clothing.

According to Forbes, “When the clothing brand launched in 2012, Phora’s business development strategies were much less polished. The then-18-year-old’s action plan consisted of releasing as much content as possible and building on top of the product that resonated the most. Over time, he cultivated a sound and an image intentionally promoting messages with positive connotations, such as T-shirts and hoodies with text that read ‘Blessed’ and ‘Stay True,’ as well as songs such as ‘Loyalty’ and ‘Faithful.’”

Check out his video below and the full article here

 

 

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